Welcome

I’m an experienced and detail-oriented graphic designer and art director with decades of experience in branding, advertising, packaging, print, and digital design. I have a proven ability to transform creative concepts into compelling visual solutions that enhance brand recognition, increase engagement, and support marketing objectives. I’m skilled in print production, typography, photo editing, layout, and web/e-commerce design and adept at managing multiple projects, collaborating with cross-functional teams, and ensuring consistency across all brand touchpoints.

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Portfolio

Project Showcase

Photos – Imaging and Retouching

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Apparel – Production Crew Wear

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Ads – Cinematographer Series

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Skills and Experience

Design Skills

Advertising & Marketing: Design compelling print, digital, social, online, and multimedia campaigns. • Print and Digital Collateral: Create and produce catalogs, brochures, user guides, data sheets, and other sales material. • Web and eCommerce: Develop and manage company websites, UX and UI elements, and e-commerce platforms. • Logos and Graphics: Create visually impactful logos, icons, and graphic elements. • Trade Show and Events: Conceptualize and produce high-impact booth design, displays, and marketing collateral. • Video Production and Photography: Direct and deliver visual content, including product photography, promotional videos, and motion graphics. • Products and Packaging: Develop product branding and innovative packaging solutions for retail and wholesale.

Leadership Skills

Leadership and Team Building • Detailed Project Management • Cross-Functional Communication and Influential Skills • Problem Solving and Decision Making • Subject Matter Expert Collaboration • Succinct Written and Verbal Communication • Team Building and Communication • Communication with Every Level of Management and Staff

Experience

Developing company and product branding • Liaise with all departments in creating marketing collateral • Develop, implement, and manage the company’s advertising strategy • Initiate and manage discussions of advertising with all departments • Maintain quality and overall supervision of in-house and contracted creative group resources • Communicate products and services in a manner that will appeal to the targeted audiences • Direct day-to-day design studio activities, including administration of the department budget • Manage the development of collateral and media • Direct designers and creative collaboration, while maintaining deadlines • Maintain budget and schedules • Supervision of creative services department, including day-to-day operations, interfacing with vendors, and problem solving • Developing and expanding retail stores presence, design language, and creative direction.

Software Skills

Photoshop • Illustrator • Dreamweaver • Premiere • Experience Design • After Effects • InDesign • Lightroom • Acrobat • DaVinci Resolve • WooCommerce • WordPress • Elementor • Word • Excel • PowerPoint • Teams • SharePoint • Mac OS • Windows • Chrome • Miro • Mailchimp • Figma • Asana • Bynder